Senior Data Analyst
Helping SMBs Turn Data Into Growth

Tina Patel

I help businesses transform data into clear insights, driving smarter decisions, enhanced performance, and sustainable growth. I analyse trends, create in-depth reports, and provide strategic recommendations tailored to their unique challenges.

• LinkedIn
• Phone

Tel: 07306763303

Hire Me For

SEO & Online Competitor Analysis

Uncover Your Competitor’s Strategy. Strengthen Your Own.

Do you want to find out the search terms driving sales to your competitors? Do you feel like your business is missing out on potential traffic and customers? Would you like to know which search terms to focus on to get on the first page of google?This analysis gives you a deep understanding of your website’s SEO performance and how you compare to competitors online, helping you identify gaps, opportunities, and strategic next steps to improve your search visibility.

Paid Ads Performance Analysis

Maximise Your Ad Spend. Optimise Your Results.

Are your ads engaging enough to drive action? Are your ads driving real business outcomes?
If you’re running Google Ads, Meta (Facebook & Instagram) Ads, TikTok Ads, or X Ads, but your costs are high and results are low, or you want to optimise your results further it’s time for a deep dive into your campaign performance.I analyse your ad performance, targeting, and budget efficiency to uncover what’s working, what’s wasting money, and how to improve conversions and ROI.

Organic Web, APP & Social Media Analysis

Understand Your Customers. Optimise Your Organic Growth.

Your website, app, and social media analytics hold the key to understanding who your customers are, how they engage with your business, and what drives them to take action. But raw data alone isn’t enough, you need strategic insights that turn data into targeted growth opportunities.I analyse your web, app, and social media data to identify your most engaged customer profiles, uncover patterns in behavior, interests, and demographics, and provide a clear roadmap to enhance organic reach, engagement, and conversions.

Custom Data Analysis Solutions For Your Business

Transform Data Into Strategic Decisions. Accelerate Success.

If you don’t see what you’re looking for, or if you have specific data analysis needs, feel free to get in touch. I offer customised solutions tailored to your business’s requirements. Let’s discuss how we can work together to achieve your goals.

Pricing

Have Questions? Call Me Now On
Tel: 07306763303

• Phone

Brands I've Worked With - Global & National Experience

Throughout my career, I’ve had the opportunity to work with exceptional companies, gaining hands-on experience in data analysis, budget management, and developing strategic marketing plans that drive return on investment. These experiences have shaped my approach to helping businesses optimise performance and maximise results.

Now, I apply my expertise to support SMBs with tailored strategic analysis solutions, helping them refine marketing efforts, enhance digital performance, and drive sustainable growth. Below are real-world examples of how I’ve helped businesses achieve measurable success.

Clarendon Fine Art

Hired me for Organic Web & Social Media Analysis

Case Study: Leveraging Data to Align Digital & In-Person SalesThe Challenge:
Clarendon Fine Art needed to understand customer buying behaviors across their website and social media platforms. They wanted insights into why some artworks sold online while others did not.The Solution:
I conducted an in-depth analysis of Google Analytics, Facebook and Instagram insights, identifying customer spending habits and engagement trends. The data revealed that customers were comfortable purchasing artwork below a certain price online, but preferred to see higher-value pieces in person.The Impact:
✔ Led to the implementation of a “Gallery Finder” feature to view artwork at the nearest art gallery.
✔ Increased conversion rates by aligning digital strategy with customer behaviour.
✔ Boosted both online and in-gallery sales, improving overall customer experience.

Goodnestone Park & Weddings

Hired me for SEO & Competitor Analysis.

Case Study: Ranking #1 on Google for Local SearchesThe Challenge:
Goodnestone Park & Weddings wanted to increase their online visibility within the Kent area but lacked a clear strategy on how to rank higher in search engines for their wedding venue offering and park visits.The Solution:
I performed a SEO & Competitor Analysis, identifying high-value keywords, analysing competitor rankings, and providing insights and reccomendations to improve search visibility.The Impact:
✔ Achieved first-page Google rankings for weddings and park visits related searches in Kent.
✔ Increased organic traffic from search engines, leading to more inquiries.
✔ Established targeted keywords to utilise within content to maintain search dominance.

Have Questions? Call Me Now On
Tel: 07306763303

• Phone

Precious Care Homes

Hired me for Paid Ads Performance Analysis

Case Study: Driving Higher-Quality Leads Through Regional Segmentation & Targeted Ad MessagingThe Challenge:
Precious Homes was running nationwide Meta Ads, but their lead quality varied significantly across different regions. Some areas generated high-quality, experienced staff leads, while others attracted more junior applicants, leading to inefficiencies in recruitment.The Solution:
Through a detailed regional segmentation analysis, I identified which areas were producing the highest-quality leads and which needed better targeting. By refining audience segmentation and tailoring ad messaging based on regional hiring trends, we ensured that each location received ads relevant to its talent pool.The Impact:
✔ Increased high-quality leads by aligning ad messaging with regional hiring needs.
✔ Lowered cost per lead by eliminating inefficiencies in broad, nationwide targeting.
✔ Enhanced recruitment outcomes by attracting the right candidates in the right locations.

Have Questions? Call Me Now On
Tel: 07306763303

• Phone